Babies’ skin is indeed incredibly delicate. Factors like environmental irritants, allergies, and genetic predispositions can contribute to issues like dryness, itchiness, and even conditions like eczema. This can be distressing for both babies and their moms, who naturally want to get and provide the best care possible, most especially for their baby’s skin.
With the vast number of choices moms need to make every day, moms are now more discerning with products they buy. In fact, when it comes to their baby’s skin, they are keener than ever and choose products with natural ingredients. Given the discerning nature of today’s moms and their meticulous attention to the products they choose for their baby’s skin, Aveeno Baby stands out as a trusted ally for moms of babies with sensitive skin.
Aveeno Baby harnesses the power of oats, which can be found in its selection of wash & shampoo and lotion products designed to address various skin concerns. Aveeno Baby’s Daily Moisture and Soothing Relief contain natural colloidal oatmeal which protects the skin, helping to lock in moisture while soothing sensitive to dry baby skin. Meanwhile, Dermexa contains triple oat complex and ceramides to effectively address baby’s itchy, irritated skin.
Just like baby’s skin, there are facets of motherhood that are naturally sensitive. New mom and Aveeno Baby brand ambassador, Iza Calzado-Wintle, who is celebrated for her authenticity and warmth, opened up about the transformative moment when she embraced motherhood at the recent Watson’s Mom and Baby Fair, held on May 12th at SM Mall of Asia Atrium, coinciding with the celebration of Mother’s Day.
“Becoming a mother is like discovering a whole new purpose within yourself,” shared Calzado-Wintle. “It’s a journey of love, growth, and vulnerability, where every tear shed, and every smile shared becomes a testament to the beauty of life.”
Iza also discussed how becoming a mother shifted her perspective on life and her priorities, especially as she juggles motherhood with her career as a well-loved celebrity. “Motherhood has been a profound journey of self-discovery. It has taught me the importance of cherishing the present moment, of embracing the imperfect beauty of life, and of prioritizing what truly matters,” she said. “Balancing a career in the limelight with motherhood has been a delicate dance, filled with moments of doubt and triumph. But through it all, I’ve learned to trust my instincts, to lean on my loved ones for support, and to find brands like Aveeno Baby that really support us, especially Deia’s skin needs.”
Amidst the glitz and glamour of her career, Iza candidly shared her inner struggles of balancing her life with the quiet moments of motherhood, as she confronted issues of mom guilt and self-doubt. “Balancing the demands of motherhood and a career has been challenging, especially when grappling with feelings of mom guilt,” she admitted. “There are times when I question if I’m doing enough for Deia. But I’ve learned that mom guilt is natural, a testament to the depth of our love. Through self-compassion, I’ve found strength and grace in embracing the imperfections of motherhood.”
When asked about Deia’s delicate skin, Iza enthusiastically shared why she has chosen Aveeno Baby for her little one, “I really love using Aveeno Baby on Deia. I love that it’s very mild, yet effectively serves its purpose. I can see & feel how the power of Aveeno Baby’s oats helps in keeping Deia’s skin moisturized most especially when I hold and touch her soft, soothed skin.”
Aveeno Baby marketing manager, Claire Ericta Khadka, echoed Iza Calzado’s sentiments, emphasizing the brand’s unwavering commitment to supporting mothers in their quest for nurturing skincare solutions. “At Aveeno Baby, we understand that motherhood is a journey of the heart. Our products are formulated with love and care, designed to nurture both baby’s delicate skin and a mother’s soul in moments of tenderness and grace. Aveeno Baby harnesses the power of oat, specifically natural colloidal oatmeal, that provides the nourishment, moisturization, and protection to baby’s delicate skin. We aspire to give moms that sense of security that they too can care confidently and allow their babies to feel more comfortable with their skin.”
In addition to the moving exchanges with Iza, Doctor Gisella Adasa, pediatric dermatologist, shared invaluable insights in understanding and nurturing baby’s sensitive to compromised skin. They explored the reasons behind skin sensitivity in infants, offering a lifeline of guidance and support for parents navigating the delicate balance of caring for their little ones. “In the softness of a baby’s touch lies a world of vulnerability. It is important that moms are able to support their babies’ sensitive skin by using products that are mild yet nurturing. It would be best if these products contain a mild yet effective ingredient like oats.”
Aveeno Baby’s presence at Watsons’ Mom and Baby Fair on Mother’s Day exemplifies their committed dedication to uplifting moms in their journey through motherhood. Through heartfelt conversations and trusted skincare solutions, Aveeno Baby and Iza Calzado-Wintle extend a hand of love and understanding, inviting mothers to embrace the tender beauty of their journey, one heartstring at a time.
For further information on Aveeno Baby and their range of products, please visit Aveeno’s Facebook and Instagram.
